Curriculum

13 Chapters · 13 Lessons

  1. 1

    Book Preview

    1. Ultimate Salesforce Data Cloud for Customer Experience Free preview
  2. 2

    Introduction

    1. (Included in full purchase)

      Introduction

  3. 3

    Chapter 1 : Introducing Salesforce Platform

    1. (Included in full purchase)

      Introducing Salesforce Platform

  4. 4

    Chapter 2 : Introduction to Customer Data Platform

    1. (Included in full purchase)

      Introduction to Customer Data Platform

  5. 5

    Chapter 3 : Going beyond CDP: Salesforce Data Cloud

    1. (Included in full purchase)

      Going beyond CDP: Salesforce Data Cloud

  6. 6

    Chapter 4 : Salesforce Data Cloud Architecture

    1. (Included in full purchase)

      Salesforce Data Cloud Architecture

  7. 7

    Chapter 5 : Implementing a Customer Data Platform

    1. (Included in full purchase)

      Implementing a Customer Data Platform

  8. 8

    Chapter 6 : Implementing Salesforce Customer Data Cloud

    1. (Included in full purchase)

      Implementing Salesforce Customer Data Cloud

  9. 9

    Chapter 7 : Data Security and Privacy

    1. (Included in full purchase)

      Data Security and Privacy

  10. 10

    Chapter 8 : Success Stories with Salesforce Data Cloud

    1. (Included in full purchase)

      Success Stories with Salesforce Data Cloud

  11. 11

    Chapter 9 : The Way Forward for Creating Great Customer Experiences

    1. (Included in full purchase)

      The Way Forward for Creating Great Customer Experiences

  12. 12

    Chapter 10 : Preparation for the Salesforce Data Cloud Consultant Exam

    1. (Included in full purchase)

      Preparation for the Salesforce Data Cloud Consultant Exam

  13. 13

    Index

    1. (Included in full purchase)

      Index

About the course

Survival in today's business landscape hinges on delivering exceptional customer experiences, and Customer Data Platforms (CDPs) are pivotal in achieving this goal. The ‘Ultimate Salesforce Data Cloud for Customer Experience' is your indispensable guide to unraveling the Salesforce ecosystem, illuminating its applications' significance in diverse business scenarios. Dive into the transformative potential of Customer Data Platforms, understanding their role in unlocking tremendous value for enterprises. Explore the prowess of Salesforce Data Cloud, a leading CDP platform, and gain practical insights into its seamless implementation.

About the Author

Gourab Mukherjee is a certified Salesforce Consultant with more than 5 years of experience in helping Fortune 500 clients leverage the Salesforce Platform to its potential. He has worked on various Salesforce implementation projects, including those involving the Salesforce Data Cloud. He has an MBA degree from K J Somaiya Institute of Management, Mumbai, and a B. Tech in Electrical Engineering from Heritage Institute of Technology, Kolkata. As a certified Salesforce professional, he holds a range of certifications, including Salesforce Administrator, Salesforce Platform App Builder, Salesforce Business Analyst, and Salesforce AI Associate, among others. He is a prolific writer, contributing to major websites, including Salesforceben.com, one of the most popular websites for Salesforce professionals.